Satalia – Brand Refresh

As I joined Satalia it became clear that the brand design they had was unfit for much more than the most basic print advertising and the font was expensive to licence and required lots of adjustment to make it work. I carried out some case studies of other Artificial Intelligence companies and it was clear …

Xaxis (via Satalia /WPP)

Workforce Optimisation Research Satalia were called into Xaxis to help optimise work distribution using machine learning and AI. The original idea was that Satalia could build an engine that took into account every worker’s skills, likes, dislikes, and career goals and use this information to help to distribute tasks to those workers who they most …

Google (via Epam)

Google was experiencing lots of incomplete journeys with their existing Partner Learning products and wanted to understand why and where this was happening as well as solve the problem. Arriving at Google it became apparent that there were several different teams running different learning platforms each with its own problems. End users needed to use …

Blueprint ’77

After acquiring a book of blueprints from the props department of the Star Wars films, I thought it would be interesting to produce a Star Wars font that wasn’t part of the usual on-screen experience. I scanned the various letter shapes and punctuation that I could find, and brought them into Adobe Illustrator to convert …

Carvana (via Ness SES)

Whilst working at Ness SES I had some great opportunities to work on mobile products. One of these was an app for a US-based disruptive used car dealership, Carvana. Initial Approach Carvana wanted something to keep their customer with them long after the initial car purchase. Using notes and whiteboard snapshots taken from stakeholder interviews …

MVS Platts (via Ness SES)

One of the first things I tackled at Ness was a MetCoal futures reporting platform for MVS. The project had been started before I joined the company and I needed to restore the client’s faith in Ness along with continuing the project from where it had been left by my predecessor. Complex Charts Because of …

Ericsson (via Amberlight)

Amberlight UX brought me in to run a research project end-to-end for the global communications company Ericsson, testing a web-based system management portal. They wanted to find and understand any usability problems that might have been overlooked in the design phase. Study Design Given some time to talk to the developers and explore the interface …