As I joined Satalia it became clear that the brand design they had was unfit for much more than the most basic print advertising and the font was expensive to licence and required lots of adjustment to make it work. I carried out some case studies of other Artificial Intelligence companies and it was clear …
Electronic music artist 7Hz Research needed a Logo and some cover art for various projects and releases. Understanding their name and what it meant to them led to an exploration of different ways to represent their image. The ‘Research’ part was left off because it made the logo more difficult to use. I looked at …
Trance music act “Viral” asked me to create branding and a CD slip cover for their first self-funded release. I chose the obvious ‘viral’ connection and chose a font that had an organic but microscopic feel. I added a simplified ‘molecule’ graphic that could be used as shorthand for the wordmark. Although the act never …
A small online community of people who believed that clothing should be ungendered asked me to produce a graphic for their website that would act as the branding for the group. As several group members were computer programmers, I opted to use the asterisk character, which represents an unspecified value. I added the copyright symbol …
After college, I set up a small film company with my friend. He had already drawn the graphic of the two men running, so it was up to me to put them into some sort of setting and add some typography for a business card. I had been offered a tiny corner of someone else’s …